Search Engine Optimizer SEO

Is your business on search engine?

Does your website/Blog pop up in search results?

Keyword not showing on computer/Phone keyboard

Tried backlinks & social and nothing fix it?

This is your chance to get it right.

What is an SEO?

Search engine optimizers (SEOs) are people who optimize websites to help them show up higher on search engines and gain more “organic traffic.” In essence, an SEO is a highly specialized content strategist, and helps a business discover opportunities to answer questions people have about the industry via search engines.

Before I go further let me explain backlink. “Backlinks” can say to be an incoming hyperlink from one web page to another website. In a simple term, is a link one website gets from another website. Backlinks make a huge impact on a website’s prominence in search engine results. This is why they are considered very useful for improving a website’s SEO ranking.

Three SEO strategies we focus on

On-page SEO: This SEO focuses on the content that’s “on the page,” and how to optimize that content to help boost the website’s ranking for specific keywords.

Off-page SEO: This SEO focuses on the links that are directing to the website from elsewhere on the internet. The number of “backlinks” and the publishers carrying those links, that link to your website help you build trust in the eyes of a search engine. This causes your website to rank higher as a result.

Technical SEO: This SEO focuses on a website’s architecture, examining the backend of that website to see how each webpage is “technically” set up.

Bear in mind that not every business can optimize their website for search the same way, and therefore not every SEO will have the same optimization process. It’s an SEO’s job to examine the industry, find out what’s important to their audience, and develop an SEO strategy that puts the right content in front of that audience.

Our Job as a SEO Specialist

The best way to maximize your results is to hire an SEO specialist.

Why hiring Sourcebranding Digital Agency is a worthwhile investment

Our primary goal is, of course, to increase clients’ visibility in search results for queries related to their industry, products, and services.

But to accomplish this goal, there are a few key steps we will take.

Site assessment

The first step in the SEO process is a complete assessment.

Whether a site has ever been optimized before or not, we’ll evaluate all of the factors impacting its rankings, as well as where it stands in the results pages for the company’s most important target keywords.

We’ll also look for any major issues impacting user experience, like page load times, navigation setup, and site structure.

Finally, we also take a client’s competitors into consideration during the site assessment. We’ll identify other sites targeting similar keywords and the same audience, and then evaluate what they’re doing well.

All of this information will help us determine what changes need to be made. Then, we can prioritize these changes based on which will have the biggest impact.

Ongoing optimization and testing

After the assessment, an SEO will get to work on the priorities we’ve identified and do keyword research, optimize pages for the keywords we select, and fix any usability issues.

This initial optimization process alone often takes a few months – but it’s important to recognize that it doesn’t stop there.

That’s because SEO is a long-term strategy.

That’s why when you hire an SEO specialist; we’ll identify new opportunities to improve your site on a regular basis.

We optimize your on-page factors, look for ways to earn new links for your site, and continuously test the changes we’re making.

At SourceBranding, we make our priority to keep up with industry changes so that we can make sure your site stays ahead of algorithm updates and up-to-date with the tactics other marketers are finding effective.

Reporting and analysis

Finally, we will regularly monitor and analyze results.

From a client standpoint, this helps us make sure that we know exactly what kinds of results you’re getting for your investment.

But beyond that, regularly checking in on key metrics like traffic and conversions helps them get a clearer understanding of what’s working -and what isn’t – that can continuously improve our strategy.

Why You Should Use SEO

SEO targets quality traffic

One of the biggest advantages of SEO is that it’s an inbound marketing strategy.

Unlike traditional “outbound” advertising channels, which involve reaching out to consumers whether they want to hear from you or not, inbound methods center on making it easy for your audience to find you when they want information.

You don’t pay for ads in SEO

 Google’s organic rankings are based entirely on what its algorithm determines to be the best results for any given query.

This means that once you’ve created a page that the search engine deems worthy of directing their users to, it can continue to attract traffic to your site for months (or even years) after you publish it.

Of course, researching and writing high-quality content requires an investment. That investment will either be you choosing to hire a digital marketing agency to create it for you.

SEO gets more clicks than PPC

Although PPC ads appear above organic rankings, result in a click on an organic result on the first page.

It’s difficult to say why this is, though the most logical conclusion is that users trust Google’s algorithm. They know which spots advertisers are paying for and they choose to instead visit the pages the search engine has determined to be the best.

SEO helps PR

Although SEO and PR may seem like entirely separate marketing strategies, you can use them together to maximize the results you see from each. The biggest connection between the two lies in link building.

Earning links from reputable websites is a main component of any SEO strategy. This means that one of the biggest parts of an SEO professional’s job is to identify opportunities for placement or coverage on industry blogs, news publications, and other relevant sites.

You can move ahead of the competition

Today, SEO is widely considered a staple of any marketing strategy. This means that your competitors are likely already taking steps to establish high rankings in search results.

And with an SEO strategy of your own, you can keep up with – and ideally, move ahead of – them to stay competitive within your industry.

The importance of SEO

Search Engine Optimization (SEO) is the key tool for the website owners to get more traffic to the website. Optimization of a website, blog is crucial to get traffic and maintain the level over the search engine. The main aim of the search engine optimization is to get more traffic from diverse sources and to get repetitive visitors.

SEO plays a crucial role in online business websites as well as other interactive sites. With regular update of content on website, SEO helps to get more traffic.

Based on the specific keywords SEO can generate good traffic and ultimately affect the revenue for e-commerce site. You can see many e-commerce sites which are getting success with SEO to get more traffic.

A Search Engine Optimizer needs to look for the new keywords and work on specific key words to get new trafficO

Note: If you come across anyone promising SEO results within a matter of weeks, run

Many of us might wish that this were possible, but that’s simply not the case. In fact, it generally takes three to six months for an SEO strategy to start showing results.

Looking for SEO Specialist?

 

Sourcebranding Digital Agency is the agency that gets stuff done.

Email: [email protected]   or visit www.sourcebranding.com